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	<title>Forum &#187; Microsoft</title>
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	<link>http://cmcforum.com</link>
	<description>The Official Student Publication of Claremont McKenna College</description>
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		<title>CMC Announces 2012 Graduation Speaker</title>
		<link>http://cmcforum.com/news/02232012-cmc-announces-2012-graduation-speaker</link>
		<comments>http://cmcforum.com/news/02232012-cmc-announces-2012-graduation-speaker#comments</comments>
		<pubDate>Thu, 23 Feb 2012 22:57:00 +0000</pubDate>
		<dc:creator>Caroline Mimbs Nyce</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[2012 Graduation]]></category>
		<category><![CDATA[2012 Graduation Speaker]]></category>
		<category><![CDATA[Akshata Murty]]></category>
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		<guid isPermaLink="false">http://cmcforum.com/?p=34426</guid>
		<description><![CDATA[Entrepreneur N.R. Narayana Murthy will be the Claremont McKenna College 2012 Graduation Speaker. Mr. Murthy will receive an Honorary Degree of Doctor of Laws at the ceremony. Murthy is most well-known as founder and former CEO of Infosys, an information technology business and consulting company based in India.  The company, founded in 1981, today claims [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_34428" class="wp-caption aligncenter" style="width: 450px"><a href="http://cmcforum.com/wp-content/uploads/2012/02/Narayana-Murthy-e1330029351461.png"><img class="size-full wp-image-34428  " title="Narayana-Murthy Featured" src="http://cmcforum.com/wp-content/uploads/2012/02/Narayana-Murthy-e1330029351461.png" alt="" width="440" height="293" /></a><p class="wp-caption-text">Photo Courtesy of Karnataka</p></div>
<p>Entrepreneur N.R. Narayana Murthy will be the Claremont McKenna College 2012 Graduation Speaker. Mr. Murthy will receive an Honorary Degree of Doctor of Laws at the ceremony.</p>
<p>Murthy is most well-known as founder and former CEO of Infosys, an information technology business and consulting company based in India.  The company, founded in 1981, today claims revenues of <a href="http://www.infosys.com/about/what-we-do/Pages/index.aspx">$6.825 billion</a>.  Under Murthy&#8217;s leadership, Infosys became the first Indian IT company to be listed on NASDAQ. Murthy introduced the <a href="http://www.infosys.com/global-sourcing/global-delivery-model/pages/index.aspx">Global Delivery Model</a>, which is largely credited for the success of outsourcing IT services to India.</p>
<p>Over the years, Murthy has received countless honors and awards for his work.  According to his biography on the Infosys website, he was named one of <em>The Economist</em>&#8216;s ten most-admired business leaders in 2005 and topped the <em>Economic Times</em>&#8216;s list of the most powerful CEO&#8217;s in India three years in a row.  In 2005, he co-chaired the World Economic Forum&#8217;s annual meeting in Davos along with six other business leaders, including Microsoft founder Bill Gates.</p>
<p>Murthy advocates for &#8220;compassionate capitalism&#8221; in his home country of India.  <a href="http://news.bbc.co.uk/2/hi/south_asia/3757843.stm">In 2004 interview with BBC</a>, he said, &#8221;We believe that if India has to solve its problem of poverty, we have to embrace capitalism, ensure that jobs are created, and make sure that market-driven policies are accepted.&#8221; Today, he sits on boards for the University of Pennsylvania&#8217;s Wharton School, the United Nations Foundation, and the Ford Foundation.  He also serves as a Trustee for the Rhodes Trust, home of the Rhodes Scholarship program.</p>
<p>Murthy&#8217;s daughter, Akshata N. Murty, graduated from CMC in 2002.  She currently serves on Claremont McKenna&#8217;s Board of Trustees.</p>
<p>For more information on the 2012 Commencement, please visit the CMC Commencement Page <a href="http://www.claremontmckenna.edu/commencement/">here</a>.</p>
<p><em>This article was updated at 3:15pm on February 23rd to include information regarding the honorary degree.</em></p>
<img src="http://cmcforum.com/?ak_action=api_record_view&id=34426&type=feed" alt="" />]]></content:encoded>
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		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>STAG SWAG: The Forum&#8217;s Holiday Gadget Guide</title>
		<link>http://cmcforum.com/life/12132011-stag-swag-the-forums-holiday-gadget-guide</link>
		<comments>http://cmcforum.com/life/12132011-stag-swag-the-forums-holiday-gadget-guide#comments</comments>
		<pubDate>Tue, 13 Dec 2011 16:01:59 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
				<category><![CDATA[#CMCTech]]></category>
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		<guid isPermaLink="false">http://cmcforum.com/?p=32562</guid>
		<description><![CDATA[So here’s the situation: you’ve been skipping class occasionally regularly to play Skyrim over the last month and your trusty Xbox 360 is feeling a little worn out. Plus, you feel like when people trample through your suite in north quad to go to the bathroom during TNC, they don’t appreciate the effort that has [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-32563 alignright" title="24kt-xbox-360" src="http://cmcforum.com/wp-content/uploads/2011/12/24kt-xbox-360.jpeg" alt="" width="221" height="172" />So here’s the situation: you’ve been skipping class <del>occasionally</del> regularly to play <a href="http://www.elderscrolls.com/skyrim/">Skyrim</a> over the last month and your trusty Xbox 360 is feeling a little worn out. Plus, you feel like when people trample through your suite in north quad to go to the bathroom during <a href="cmcforum.com/opinion/10042011-same-parties-same-people-better-community">TNC</a>, they don’t appreciate the effort that has gone into your gaming setup.With the holidays just a few short weeks away, it’s the perfect opportunity for Mom and Dad to hook you up with something that simultaneously satisfies your <a href="http://www.youtube.com/watch?v=zuzaxlddWbk">Modern Warfare 3</a> sessions and snags the attention of even the most intoxicated passerby. So what do you ask for? It’s obvious. A <a href="http://www.trendhunter.com/trends/24kt-xbox-360">24-karat gold plated Xbox 360</a>.Here is my countdown of the top 6 other <a href="http://en.wikipedia.org/wiki/Gizmos_%26_Gadgets!">gizmos and gadgets</a> to max out your <a href="http://cmcforum.com/life/11172011-styleid-stags-with-swag">Stag swag</a> this holiday season:</p>
<div>
<div id="attachment_32695" class="wp-caption alignleft" style="width: 195px"><a href="http://cmcforum.com/wp-content/uploads/2011/12/whiteminmanUSB.jpg"><img class="size-full wp-image-32695 " title="whiteminmanUSB" src="http://cmcforum.com/wp-content/uploads/2011/12/whiteminmanUSB.jpg" alt="" width="185" height="185" /></a><p class="wp-caption-text">A whimsical way to charge all your gadgets</p></div>
<p>6. Let’s face it&#8211;the Claremont party scene is pretty brutal for your smartphone. Impromptu pondings, intense games of <a href="http://www.theblacksheeponline.com/article/drinking-game-slap-cup">slapcup</a>, and unexpected sprinkler blasts are all constant risks for your phone to get wet beyond repair. And that’s not even counting special, extra-wet occasions like Foam Party foam, Casemas snow, Pirate Party slip and slides, or Slippery When Wet pools. Now a simpleton might recommend you to slip your phone into a Ziploc bag and just try to be careful. But why settle for Ziploc when, for only $40, you can get a specially-designed waterproof vacuum sealed bag for your iPhone? For only $60 more, you can get one for your iPad too! Check it out here: <a href="http://www.drycase.com">www.drycase.com</a></p>
<p>5. Charging your smartphone or camera is a fairly mundane task. Even though Apple’s cords are all white and aluminum, it doesn’t change the fact that it’s still just a cord. How do you overcome this conundrum? Simple. Just pop the <a href="http://www.amazon.com/High-Speed-Ports-White-Mini/dp/B00274NRRA/ref=pd_cp_e_0">White Mini Man USB Hub</a> into your computer and charge up to four different gadgets at once while impressing everyone with your quirkiness and creativity. At less than $3, this is truly a steal. Buy a dozen and give them to all your friends as stocking-stuffers.</p>
<div id="attachment_32566" class="wp-caption alignright" style="width: 226px"><a href="http://cmcforum.com/life/12132011-stag-swag-the-forums-holiday-gadget-guide/attachment/laptop-stand" rel="attachment wp-att-32566"><img class="size-full wp-image-32566" title="laptop stand" src="http://cmcforum.com/wp-content/uploads/2011/12/laptop-stand.jpg" alt="" width="216" height="162" /></a><p class="wp-caption-text">Browse and lounge all at once with the CushionSpeaker laptop stand</p></div>
<p>4. Spring afternoons in Claremont are synonymous with CMCers posting up on Green Beach or at Scripps pool, pretending to get homework done while working on their tans and sipping on <a href="http://www.youtube.com/watch?v=pk9-28HgxfE">cold beverages</a>. The problem is that laptops are hot, uncomfortable, and have speakers that are insufficient for a rage-worthy day party/study session. Thankfully, Philips has solved all these problems simultaneously with <a href=" http://www.usa.philips.com/c/notebook-and-ipad-accessoires/sdc5100_27/prd/">the CushionSpeaker laptop stand</a>. This nifty contraption combines pillow, laptop stand, and speakers into one handy device, perfect for a Scripps pool beach chair. Based on the pictures on the website, it is meant only to be used while wearing skintight clothing.</p>
<p>3. For many CMCers, your laptop is your most valuable possession. You use it every day and take it all over campus. With this constant travel, plus the occasional drunken accident in a crowded dorm room, it&#8217;s always a good idea to give your trusty laptop the protection it really deserves. Feel like your laptop has been getting thrown off a North Quad balcony regularly and want to make sure it survives? According to the video below, just throw it in <a href="http://g-form.com/product/extreme-sleeve-for-laptops/">G-Form’s Extreme laptop sleeve</a> and you can rest easy. As the video mentions, they also have a sleeve for your iPad that will survive having a bowling ball dropped on it&#8211;so drop some dough on a sleeve and bring your iPad to intramural bowling this winter. <iframe src="http://www.youtube.com/embed/sdAAbu-nMkY?rel=0" frameborder="0" width="560" height="315"></iframe></p>
<div id="attachment_32697" class="wp-caption alignright" style="width: 298px"><a href="http://cmcforum.com/wp-content/uploads/2011/12/spy_cam_tie1.jpg"><img class="size-full wp-image-32697  " title="spy_cam_tie" src="http://cmcforum.com/wp-content/uploads/2011/12/spy_cam_tie1.jpg" alt="" width="288" height="192" /></a><p class="wp-caption-text">Who says you can&#39;t be the next James Bond with this gizmo on your side?</p></div>
<p>2. Last but not least, everyone is well aware of the Athenaeum’s strict no-unauthorized-photography-or-videotaping policy. It’s pretty obvious that if it weren’t for <a href="http://cmcforum.com/life/11112011-get-dressy-at-the-ath">Ath Fellows Jake Petzold and Clare Riva</a>’s stern warning preceding each speaker, every student in the audience would have a camera trained on the speaker. So how do you slip a camera under Dave Edwards’ watchful eye the next time <a href="http://cmcforum.com/news/12012011-condoleezza-rice-visits-claremont-faces-protest">a former Secretary of State visits campus</a>? Simple: a spy-quality HD camcorder built into your tie. “This package is extremely clever because it is so subtle that no-one would ever notice it” (direct quote). For an “extremely affordable” £510.00, it even comes with a monitor that will “fit inside a cigarette pack.” <a href="http://www.spycatcheronline.co.uk/camera-wired-high-definition-miniature-digital-video-recordermonitor-p-486.html?spyid=i2t9v1p44d2ff1giousoi6nvb7">Get it here</a>.</p>
<p>1. In all seriousness, we should consider ourselves extremely blessed. We go to the best school in the country, attend classes taught by all-star professors, and party into the wee hours of California nights. We also get to sit down to meals in the dining halls and eat to our hearts’ content up to 16 times a week. Meanwhile, about a billion people go hungry every day around the world. So this holiday season instead of worrying about the 99% or the 1%, indulge your love of technology, your inner capitalist, and your philanthropic side simultaneously and hop on to <a href="http://www.kiva.org">Kiva.org</a> and make a loan to an entrepreneur in a developing country. That&#8217;s some real holiday gift-giving.</p>
</div>
<img src="http://cmcforum.com/?ak_action=api_record_view&id=32562&type=feed" alt="" />]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Stop Wasting Time On Your Computer</title>
		<link>http://cmcforum.com/opinion/10312011-stop-wasting-time-on-your-computer</link>
		<comments>http://cmcforum.com/opinion/10312011-stop-wasting-time-on-your-computer#comments</comments>
		<pubDate>Mon, 31 Oct 2011 15:00:00 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
				<category><![CDATA[#CMCTech]]></category>
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		<guid isPermaLink="false">http://cmcforum.com/?p=31295</guid>
		<description><![CDATA[Professors, other adults, and your parents probably think that you are really good at using a computer. Based on my none-too-empirical observations of most Claremont McKenna College students, unless you&#8217;re an Resident Technology Assistant or Lab Technology Assistant, you probably suck at using a computer. Test number one: Are you reading this article on Internet [...]]]></description>
			<content:encoded><![CDATA[<div>
<p>Professors, other adults, and your parents probably think that you are really good at using a computer. Based on my none-too-empirical observations of most Claremont McKenna College students, unless you&#8217;re an Resident Technology Assistant or Lab Technology Assistant, you probably suck at using a computer. Test number one: Are you reading this article on Internet Explorer? If yes, stop reading this article and download literally <a href="http://www.google.com/chrome">any other browser</a>. All of the other options are <a href="http://lifehacker.com/5844150/browser-speed-tests-firefox-7-chrome-14-internet-explorer-9-and-more">faster</a>, better designed, have more features, and are <a href="http://www.computerworld.com/s/article/9143518/Chrome_sets_browser_security_standard_says_expert">more secure</a>. Subtest A: Do you know how to download another browser? If no, I’m not sure I can help you. Ok, now read on.</p>
<p>Should every CMC student be able to configure a VPN or access their computer’s root directory? No. Nobody wants to put the RTAs out of a job. There are, however, a lot of simple things you can do in order to make the time you spend on your computer more efficient, leaving more time for <a href="http://www.reddit.com">Reddit</a>, or <a href="http://www.cwtv.com/shows/the-vampire-diaries">The Vampire Diaries</a>, or, you know, being outside.</p>
</div>
<div>
<p><strong>1. Use two monitors</strong></p>
<p>The number of students I see staring into tiny laptop screens worries me. Beyond the fact that squinting into a tiny screen is terrible for your eyes, people are simply more productive with more screen real estate. Studies have shown that adding a second monitor <a href="http://www.nytimes.com/2006/04/20/technology/20basics.html?ei=5090&amp;en=6fc17b9bf54ea2ef&amp;ex=1303185600&amp;adxnnl=1&amp;partner=rssuserland&amp;emc=rss&amp;adxnnlx=1145537733-/Kdyvqpu0/eVBVNBYUcsqg">boosts your productivity by at least 20%</a> and possibly up to 40%. Mike Malsed has put dual-monitors in Poppa, and since you probably invested in a nicer computer than the ones in the labs, why settle for a worse display? Assuming you have a laptop, you’re already halfway towards having two screens. I’ve been using a 19-inch widescreen monitor with my computer since my sophomore year, and I can’t imagine going back. You can purchase a monitor for $100 and a laptop stand, keyboard, and mouse for prices ranging from free to $20. Or, for a more Do-It-Yourself solution, make a laptop stand out of a stack of books like I do.<a href="http://cmcforum.com/opinion/10312011-stop-wasting-time-on-your-computer/attachment/img_20110826_144410" rel="attachment wp-att-31296"><img class="alignright size-full wp-image-31296" title="IMG_20110826_144410" src="http://cmcforum.com/wp-content/uploads/2011/10/IMG_20110826_144410.jpg" alt="" width="322" height="240" /></a></p>
<p><strong>2. Use a mouse</strong></p>
<p>I have yet to find a task I do on a daily basis on my computer that could be accomplished more effectively with a trackpad than a mouse. Yes, Apple’s <a href="http://www.apple.com/magictrackpad/">Magic Trackpad</a> and other nifty devices are cool if you are flipping through pictures or zooming in and out a lot, but almost all software and websites are designed for mouse input. I’m all for keyboard shortcuts, but if I’m going to pick my hands up off the keyboards, I would rather be reaching for a mouse than sliding around a trackpad, or worse, the ridiculous “<a href="http://en.wikipedia.org/wiki/Pointing_stick">pointing stick</a>” they put in the middle of some PC laptops.</p>
<p><strong>3. mail.cmc.edu</strong></p>
<p>This one is a major pet peeve for me. I cringe every time I see someone checking their CMC email by going to www.cmc.edu, clicking on “Gateways”, then “Current Students”, then logging in to their email. <a href="http://mail.cmc.edu">Mail.cmc.edu</a>, or <a href="http://cmc.edu/mail">cmc.edu/mail</a> will both get you there much faster. Even faster? Just have your CMC mail forwarded to a personal Gmail account that won’t log you out. Want to access the portal? It’s at <a href="http://portal.cmc.edu">portal.cmc.edu</a>. Have a hard time remembering all of these? Save them in your bookmarks. But then you say, “I use computers in the labs, or at a research institute, as well as my personal computer, so I don’t always have my bookmarks accessible”. To which I respond&#8230;</p>
<p><strong>4. Try browser syncing</strong></p>
<p>Browser syncing is a must if you use several different computers on campus. In my case, I work on my laptop, at Poppa, and at the Rose Institute &#8211; usually all three in a single day. Why would I waste my time making sure all my bookmarks are available on my laptop if I use other computers regularly? Because Chrome and Firefox both have a nifty feature called “browser syncing,” available in the preferences. Once I’m on a computer and have Chrome installed, I simply go into the preferences and log into my Google account, and 30 seconds later the browser looks exactly like it does on my laptop, complete with themes, bookmarks, and settings. This is especially helpful if you’ve bookmarked important but hard to find web sites, like online job or scholarship applications.</p>
<p><strong>5. Dropbox &amp; Google Docs</strong></p>
<p>This might not save you time at your computer on a regular basis, but the amount of time it will save you if something were to happen to your computer is impossible to quantify. Case in point: I’ve been working on my thesis for two months now, have written 10 pages, collected dozens of articles, drafted several versions of an outline, and have a dozen Excel spreadsheets of data. If I threw my laptop off the 4th floor of the Kravis Center right now, I could head over to Poppa and pick up my thesis right where I left off. Why? Every article that I’ve read (or plan to read) and every spreadsheet I&#8217;ve made is saved to my <a href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life">Dropbox</a> account, and I’ve written every word on <a href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life">Google Docs</a>. This means that I can jump between computers and have access to all my materials, anywhere there&#8217;s an internet connection. Having the Dropbox app on my iPad means I can read an article for my thesis while waiting for a drink at the <a href="http://cmcforum.com/life/03232010-battle-of-the-brews">Motley</a>. This is when I get seriously stoked about technology &#8211; something like this would likely not have been possible even two years ago.</p>
<p><strong>6. Know how to kill programs</strong></p>
<p><img class="alignleft size-full wp-image-31309" title="bsod1" src="http://cmcforum.com/wp-content/uploads/2011/10/bsod1.jpg" alt="" width="294" height="222" />The old claim that “Macs don’t freeze” isn’t really true. (95% of the time that my Mac freezes, it’s caused by a Microsoft-made program, but let&#8217;s ignore that for now). Everyone needs to kill a program from time to time, because <a href="https://plus.google.com/115094562986465477143/posts/Di6RwCNKCrf">all software sucks</a>. If you’re a PC person, you’re well acquainted with how to do this: Control+Alt+Delete. Then choose the program and click “End Task”. (Nothing happened? Oh&#8230;jeez&#8230;that’s too bad. Can&#8217;t help you there.) Unfortunately, Apple likes to pretend that their software never fails, so they make it much harder to kill a program. If a program does freeze on a Mac, the first thing to try is to right click or click and hold the programs icon on the dock and choose “Force Quit”. Sadly, even this doesn’t always work, and there’s no magic Control+Alt+Delete solution. Open the Finder, go to Application, then Utilities, then “Activity Monitor.” Find the app and click the big “Quit Process” button. Problem solved.</p>
<p><strong>7. Simplify your dock/desktop</strong></p>
<p>Live an uncluttered life. Most people don’t come close to using (or even understanding) all the applications they keep on their desktop or in the dock on their Mac. So why keep them there? Stop wasting space on your screen and get rid of them. (“Delete shortcut” on PC, right-click, then options, then uncheck “Keep in Dock” on Mac). I don’t even like to see my dock if I’m not using it, so it hides automatically until my cursor moves to the bottom of the screen. I keep four applications on it &#8211; Chrome,<a href="http://itunes.apple.com/us/app/twitter/id409789998?mt=12">Twitter for Mac</a>, <a href="http://adium.im/">Adium</a> (for IM), and iTunes. (The picture below also has an icon for &#8220;<a href="http://itunes.apple.com/us/app/skitch/id425955336?mt=12">Skitch</a>&#8221; on the right, which I highly, highly recommend for taking fantastic screenshots on a Mac.</p>
<p><a href="http://cmcforum.com/opinion/10312011-stop-wasting-time-on-your-computer/attachment/dock" rel="attachment wp-att-31307"><img class="aligncenter size-full wp-image-31307" title="Dock" src="http://cmcforum.com/wp-content/uploads/2011/10/Dock.png" alt="" width="626" height="95" /></a></p>
<p><strong>8. Write simply</strong></p>
<p>Seriously. Live an uncluttered life. Microsoft Word can do a lot of things, which is great, but do you really need to do all those things when you’re writing? No. You <em>just need to write something</em>. I do this by opening a Google Doc, going into full screen mode, and resisting the urge to open another tab. I won&#8217;t be prescriptive about how you go about isolating your writing from the billion other distractions your computer offers, but I highly recommend you find yours and stick to it when there&#8217;s writing to be done.</p>
<p><strong>9. Get a your digital life organized</strong></p>
<p>Have a to-do list (I use the <a href="https://mail.google.com/mail/help/tasks/">Tasks</a> built into Gmail because it allows me to automatically convert an email to a task, and a program called <a href="http://www.asana.com">Asana</a> for the Rose Institute because it allows me to collaborate with our 24 other employees). I’ve heard great things about <a href="http://www.evernote.com/" target="_blank">Evernote</a> and <a href="http://itunes.apple.com/us/app/things/id407951449?mt=12" target="_blank">Things</a>, but don’t personally use them. I use <a href="https://agilebits.com/onepassword" target="_blank">1Password</a> to keep track of my log-ins. Just don’t keep important information on a sticky note on your computer desktop, or worse, a physical Post-it note on your actual desktop. <a href="http://cmcforum.com/life/04042010-wont-get-fooled-again">This might happen</a>.</p>
<p><strong>10. <a href="http://cmcforum.com/life/09152011-letters-to-freshmen-healthyhappy">Exercise</a></strong></p>
<p>The more time you spend off your computer, the more productive the time you spend on it will be. Hit up Ducey. Or <a href="http://www.markpeterdavis.com/getventure/2011/07/why-we-do-pushups.html">try this out</a>.</p>
<p style="text-align: center;"><em>Want more from Dave Meyer and #CMCTech? Check out Dave&#8217;s articles on <a href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life">3 Tech Tools to Simplify College Life</a>, <a href="http://cmcforum.com/opinion/05272011-what-you-dont-get-about-why-you-dont-get-twitter">Twitter</a>, <a href="http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store">The Rise of the App Store</a> and <a href="http://cmcforum.com/opinion/10132011-this-column-isnt-about-steve-jobs">Steve Jobs</a>.</em></p>
</div>
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		<title>This Column Isn&#8217;t About Steve Jobs</title>
		<link>http://cmcforum.com/opinion/10132011-this-column-isnt-about-steve-jobs</link>
		<comments>http://cmcforum.com/opinion/10132011-this-column-isnt-about-steve-jobs#comments</comments>
		<pubDate>Thu, 13 Oct 2011 15:01:44 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
				<category><![CDATA[#CMCTech]]></category>
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		<guid isPermaLink="false">http://cmcforum.com/?p=30636</guid>
		<description><![CDATA[Ok, this column is kind of about Steve Jobs. I wish it wasn&#8217;t. I wish I was writing about the iPhone 4S or iOS 5 or iTunes Match or any number of possible topics. However, it&#8217;s hard to get around the fact that, as The Onion reports, the last American who actually knew what  he was [...]]]></description>
			<content:encoded><![CDATA[<p>Ok, this column is kind of about Steve Jobs. I wish it wasn&#8217;t. I wish I was writing about the<a href="http://www.apple.com/iphone/"> iPhone 4S</a> or <a href="http://www.apple.com/ios/">iOS 5</a> or<a href="http://www.apple.com/icloud/features/"> iTunes Match</a> or any number of possible topics. However, it&#8217;s hard to get around the fact that, as <em>The Onion</em> reports, the <a href="http://www.theonion.com/articles/last-american-who-knew-what-the-fuck-he-was-doing,26268/">last American who actually knew what  he was doing has passed away</a>. But this article isn&#8217;t <em>just</em> about Steve Jobs. It&#8217;s also about us.</p>
<p>This isn’t a Steve Jobs tribute column. There are thousands of <a href="http://techcrunch.com/2011/10/07/steve-jobs-the-crazy-one/">good ones</a>. I&#8217;m far from the best writer for the Job (pun intended) and far from the most knowledgeable person about his life or <a href="http://cdixon.org/2009/10/10/man-and-superman/">Apple&#8217;s future</a>. Instead, I&#8217;m trying to find a lesson in his life for all of us at Claremont McKenna College. There&#8217;s an irony in the fact that this lower middle class, adopted kid who dropped out of Reed, a college that is arguably the <a href="http://www.reed.edu/reed_magazine/summer2007/features/C_A_FL/index.html">antithesis of CMC</a>, managed to build the most valuable company on the world. Jobs was a Buddhist, yet many people credit his personal aggression for enabling him to become the greatest CEO of all time. He never got an MBA and he never worked a day for someone else in his adult life. He never won a Kravis Prize for Entrepreneurship, yet his personal wealth is many, many billions of dollars.</p>
<p><a href="http://cmcforum.com/opinion/10132011-this-column-isnt-about-steve-jobs/attachment/screen-shot-2011-10-06-at-5-24-09-pm1" rel="attachment wp-att-30637"><img class="alignright size-full wp-image-30637" title="screen-shot-2011-10-06-at-5-24-09-pm1" src="http://cmcforum.com/wp-content/uploads/2011/10/screen-shot-2011-10-06-at-5-24-09-pm1.png" alt="" width="287" height="283" /></a></p>
<p>As we feverishly beat down the path towards &#8220;success&#8221; in whatever our chosen field might be, Steve Jobs is looking down from above, probably wondering what gives us the impression that the path we are taking will lead us there. Here&#8217;s the dilemma: would a Stanford MBA be nice to have? Sure, but Steve Jobs proved that you don&#8217;t need one to make it in business. Obviously, none of us are Steve Jobs, so we might need that Stanford MBA or law degree or Fulbright or even that awesome summer internship. But at the same time, Jobs&#8217;s legacy leaves you wondering, &#8220;Do I really need it?&#8221; and &#8220;Is it really worth it?&#8221;</p>
<p>But that&#8217;s what Steve Jobs always did. He made us rethink and reevaluate our sense of what is normal. He made us question why we worried about buying a Discman and collecting CDs when we could store thousands of songs on an iPod. He made us consider aesthetics when buying a computer. He asked, &#8220;Why shouldn&#8217;t a device we use every day be beautiful?&#8221; Even if you&#8217;re a PC user and you think that that&#8217;s overly romantic, you still have to make the argument that you bought a PC instead of a Mac because it offered the same power for less money&#8211; because Steve Jobs realized that people would pay more for a computer that looked better. He didn’t invent the cell phone, but he made us realize it&#8217;s full potential. Right now I&#8217;m writing this column on an iPad, a device which, all other things equal, is really, truly a joy to use.</p>
<p>You don&#8217;t have to bow down at the idol of Steve Jobs to recognize what a tremendous talent the world has lost. But as we try to convert our CMC educations into lives of leadership in commerce and government, it is worth reflecting on the qualities that made him the leader he was. Steve Jobs was ruthlessly creative, brilliantly simple, and deceivingly smart. He didn&#8217;t follow anyone else&#8217;s path to success for a day in his life. Rather, he forged an entirely new path and brought many millions of people along for the ride. It&#8217;s my sincere hope that the class of 2012 and the other 850 students I&#8217;m privileged to share my last year at CMC with do the same. CMC is an atypical liberal arts college and that&#8217;s why we came here. So be an atypical graduate. Be a true leader. You probably won&#8217;t be Steve Jobs, but don&#8217;t let that stop you from trying.</p>
<blockquote>
<p style="text-align: center;">&#8220;Your time is limited, so don&#8217;t waste it living someone else&#8217;s life.&#8221; &#8211; Steve Jobs</p>
</blockquote>
<p><iframe src="http://www.youtube.com/embed/D1R-jKKp3NA?rel=0" frameborder="0" width="420" height="315"></iframe></p>
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		<title>The Rise of the App Store</title>
		<link>http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store</link>
		<comments>http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store#comments</comments>
		<pubDate>Tue, 06 Sep 2011 15:00:09 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
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		<guid isPermaLink="false">http://cmcforum.com/?p=29262</guid>
		<description><![CDATA[For this column, I originally set out to write a post about apps. Example: “3 Apps for Every Stag” or “5 Apps to Get Me Through Thesis” or “What’s on John Faranda’s iPhone?” Turns out, a lot of people have covered this. My Google search of “top 5 apps” yielded 1.3 billion results. Moreover, I [...]]]></description>
			<content:encoded><![CDATA[<div>
<p>For this column, I originally set out to write a post about apps. Example: “3 Apps for Every Stag” or “5 Apps to Get Me Through Thesis” or “What’s on John Faranda’s iPhone?” Turns out, a lot of people have covered this. My Google search of “top 5 apps” yielded <a href="https://skitch.com/d_meyer/fsqbk/top-5-apps-google-search">1.3 billion results</a>. Moreover, I guarantee that any random selection of apps that I picked will be different than anyone else might pick. Even worse, I might miss some fantastic iPhone-only app because I have an Android phone (gasp). Such is the challenge in a world with hundreds of thousands of apps&#8211;there are almost literally too many to choose from. So rather than provoking a debate from which I might never recover, I’d like to redirect your attention to one of the truly revolutionary outcomes of the app-ified world: <a href="http://www.apple.com/mac/app-store/">the Mac App Store</a>.</p>
<p><a href="http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store/attachment/mac-642x642-2" rel="attachment wp-att-29264"><img class="alignright size-full wp-image-29264" title="mac-642x642" src="http://cmcforum.com/wp-content/uploads/2011/09/mac-642x6421.png" alt="" width="194" height="194" /></a></p>
<p>It’s been around since January 2011, but was implemented so subtly that a lot of people&#8211;including many CMCers I’ve met&#8211;haven’t even heard about it. Simply put, the Mac App Store marks a turning point in how we use software for three reasons: it makes everything “an app”, it’s dead simple, and it sets a precedent. Windows users, bear with me, a similar “Windows Marketplace” is coming as part of Windows 8, so the ideas apply on both sides of the OS canyon.</p>
<p>The <a href="http://www.youtube.com/watch?v=8nyYloJyq9M">original iPhone</a>, you might remember, didn’t have apps. In fact, the first non-Apple developers weren’t able to create apps for the phone until more than a year after the iPhone was first announced. There was no “App Store” to speak of. People still thought of software as “programs”&#8211;you bought your program, like Microsoft Office or TurboTax, on a CD, stuck it in the drive, and installed it. You could download it from the internet as well, but most of the “big things” were still coming on CDs. Moreover, most software programs were big lumbering beasts that needed a CD in order to function. The idea of a lightweight piece of technology that did one thing simply and well didn’t exist yet. You bought <a href="http://en.wikipedia.org/wiki/Counter-Strike">Counter-Strike</a> and it dominated your computer while you were using it. The iPhone changed everything by demonstrating that it was feasible to make these simple pieces of technology, distribute them for (almost) free over Apple’s platform, charge a buck per download, and still make a significant amount of money.</p>
<p><a href="http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store/attachment/2010-10-20appstore2" rel="attachment wp-att-29266"><img class="alignleft size-full wp-image-29266" title="2010.10.20appstore2" src="http://cmcforum.com/wp-content/uploads/2011/09/2010.10.20appstore2.jpg" alt="" width="306" height="201" /></a>What was the model that Apple used when building the App Store? The iTunes Music Store. Why? Because it worked really well. Apple had shown that people would pay for music online if the experience was really good and the music was high quality. There’s a premium to be had for not having to worry about BitTorrent or P2P and all the hassle that go along with obtaining music illegally, and Apple captured it. The iPhone App Store, and now the Mac App Store, are further extensions of the same idea. With the creation of the Mac App Store, Apple wants every single piece of software that runs on Apple computers to become an “app”. And in Apple’s dreamworld, the apps are curated so only the ones that don’t have viruses, don’t violate Apple’s terms of services, and don’t copy Apple’s own software get through. With the Mac App Store, everything’s an app, as long as it passes Apple’s gauntlet.</p>
<p>So what do users receive in return for allowing Apple stricter control over what goes on their computers? A better experience and better prices. The app store experience for your desktop programs. Log in with your Apple ID, click the price button to buy, and then click again to install. Everything is automatic after that, and every time you open the app store, all the available updates can be installed in just one click. It’s an exact recreation of the iPhone experience. Apple is operating under the belief that users will pay a premium price for an Apple computer becuase it offers this simplicity and elegance. You don’t have to go through the Windows install pain of downloading the install file, opening it, running “InstallShield Wizard”</p>
<div id="attachment_29267" class="wp-caption alignright" style="width: 322px"><a href="http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store/attachment/10-installshield-wizard-complete" rel="attachment wp-att-29267"><img class="size-full wp-image-29267 " title="10 - InstallShield Wizard Complete" src="http://cmcforum.com/wp-content/uploads/2011/09/10-InstallShield-Wizard-Complete.png" alt="" width="312" height="237" /></a><p class="wp-caption-text">EW!</p></div>
<p>and clicking “next” ten times before you can run your program, you click “install” once and watch as the program hops into your dock and a small red bar above the icon shows you the installation progress.</p>
<p>It’s readily apparent that Apple sees the Mac App Store as its ideal distribution platform for everything installed on your Mac. Apple’s two major software suites, iLife (iMovie, Garage Band, and iPhoto) and iWork (Pages, Numbers, and Keynote) are both no longer available in Apple retail stores. They’re up on the Mac App Store as à la carte downloads: $15 for the iLife apps and $20 for the iWork apps. This means that instead of dropping $120 on Microsoft Office, you can pick up Apple’s Word, Excel, and PowerPoint equivalents for half the price. Other flagship Apple software products, like Aperture for advanced photo editing and Final Cut Pro for professional video editing, are also available from the Mac App Store.</p>
<p>Perhaps the sharpest evidence of Apple’s committment to the Mac App Store platform is its chosen method of distribution for Mac OS X Lion, the newest version of its operating system. When Lion was released in July, the sole way to get the update was to install it from the Mac App Store. This meant a tradeoff&#8211;users had much less control over how the update went about, and had no hard disk backup of the OS in case something went wrong. In return, most users received the easiest OS upgrade in the history of personal computers. To make the upgrade experience even more enticing, Apple offered Lion for just $30&#8211;far cheaper than past Mac upgrades or comparable Windows upgrades. OS X Lion remains the best selling and top grossing “app” on the Mac App Store. Several weeks later, Apple released OS X Lion on a thumb drive in stores and online for $70. Nonetheless, it’s easy to conclude from the pricing and timing of Lion that the Mac App Store is Apple’s preferred method of distribution. The writing on the wall is clear: settle for Apple’s curation and limitations, and in return you’ll receive higher quality apps and a cleaner, more enjoyable purchasing experience. It’s a model that Apple used successfully used for both music and iPhone/iPad apps, and now they’re ready to make it universal.</p>
<p><a href="http://cmcforum.com/opinion/cmc-tech/09062011-the-rise-of-the-app-store/attachment/windows_8_pre-release_at_d9_conference-png-610%c3%97343" rel="attachment wp-att-29268"><img class="alignright size-full wp-image-29268" title="Windows_8_pre-release_at_D9_conference.png (610×343)" src="http://cmcforum.com/wp-content/uploads/2011/09/Windows_8_pre-release_at_D9_conference.png-610×343.png" alt="" width="426" height="239" /></a>So where does this leave Windows users? Windows, like Apple, is looking to make the next version of Windows more closely resemble the mobile phone experience its worked so hard to perfect on the Windows Phone. The Windows Marketplace for Mobile is the Windows phone equivalent to the iPhone App Store, and the early previews of Windows 8 draw heavily from the Windows Phone experience. There’s even stronger evidence though: screenshots of Windows 8 show a big icon for a “store” (right). Assuming that Apple demonstrates the viability of the Mac App Store, expect Microsoft to follow suit and try to provide a comparable experience for PC users. In neither case will these platforms replace a large swath of applications that people download from the internet, but they will capture a large much of the revenue in the desktop app market.</p>
<p>One final note: with these platforms, it’s clear that Apple and Microsoft both believe that there is a future for desktop applications. This differs fundamentally from Google’s philosophy that in the future, everything can and will be done on the web. I didn’t include the <a href="https://chrome.google.com/webstore">Google Chrome Web Store</a> in my discussion because it presents a completely different vision&#8211;where users run all their applications inside the web browser and the desktop is just a portal to get on the internet <a href="http://www.google.com/chromebook/buynow.html#utm_campaign=en&amp;utm_source=en-ha-na-us-bkws&amp;utm_medium=ha">(or is eliminated entirely</a>).</p>
<p style="text-align: center;"><em>Want to read more from Dave Meyer’s #CMC Tech Blog? Check out his technology saavy by reading <a href="http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business">Castles &amp; Moats in the Tech Business</a>, let him explain <a href="http://cmcforum.com/opinion/05272011-what-you-dont-get-about-why-you-dont-get-twitter">Twitter</a> to you and help ease the stress of school with <a href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life">3 Tech Tools to Simplify College Life</a>.</em></p>
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		<title>Castles &amp; Moats in the Tech Business</title>
		<link>http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business</link>
		<comments>http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business#comments</comments>
		<pubDate>Wed, 06 Jul 2011 16:00:08 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
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		<description><![CDATA[I haven&#8217;t yet dove into the business side of tech in this column, but seeing as it’s actually a column now, I&#8217;d like to discuss a rather famous piece of modern investing advice: Warren Buffett&#8217;s well-known (and well-worn) one-liner about his best investment strategy. &#8220;In business, I look for economic castles protected by unbreachable moats.&#8221; [...]]]></description>
			<content:encoded><![CDATA[<div>I haven&#8217;t yet dove into the business side of tech in this column, but seeing as it’s actually a column now, I&#8217;d like to discuss a rather famous piece of modern investing advice: Warren Buffett&#8217;s well-known (and well-worn) one-liner about his best investment strategy.</div>
<div>
<blockquote><p><em>&#8220;In business, I look for economic castles protected by unbreachable moats.&#8221;</em></p></blockquote>
<p>Broken down simply, “economic castles” are really successful businesses. This could be Coca-Cola&#8217;s business selling soft drinks, IKEA&#8217;s business selling furniture, the Los Angeles Lakers&#8217; business selling basketball tickets, or Deloitte&#8217;s business selling um&#8230;um&#8230;&#8221;value&#8221;. The point is that each of these companies has a product or portfolio of products that they can consistently sell for a profit.</p>
<p><a rel="attachment wp-att-28051" href="http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business/attachment/1530793_c1dce8a6"><img class="alignright size-full wp-image-28051" title="1530793_c1dce8a6" src="http://cmcforum.com/wp-content/uploads/2011/06/1530793_c1dce8a6.jpg" alt="" width="376" height="287" /></a></p>
<p>“Unbreachable moats” are enduring competitive advantages&#8211;what makes a company profitable year after year. This is the infrastructure, culture, and management that pushes a company ahead and keeps it there. Target and Walmart are good examples of the moat concept. You can’t just build thousands of big box stores, cultivate relationships with hundreds of suppliers, structure a distribution system, and convince the public that you&#8217;re the best thing since sliced bread in only a matter of months. It takes decades of building a company to achieve this. That’s the moat. The economic castle means that people will always need to buy stuff, won’t always want to buy it all online, and can buy it cheaply and conveniently at Target and Walmart; in turn, these companies are profit powerhouses. People may fret about year-over-year sales or holiday performance in the retail industry, but Walmart is not going to go out of business overnight.</p>
<p>Here’s one more example, this time from the tech world (I know a lot more about technology than I do about investing, so the transition had to come eventually). <strong>Amazon.com</strong> has a huge moat. Distribution centers across the world, a huge web infrastructure, brand recognition, a perfectly-tuned distribution system, side businesses (Kindle, Amazon Web Services, their mp3 store)&#8230;it’s about as impenetrable a castle as you can find. It took about six years to build&#8211;Amazon was founded in 1996 and turned its first profit in 2002. But, (a) six years is a lifetime in technology and (b) nobody else has come close to competing since. How do you succeed against a behemoth like Amazon? You focus on one specific area, like shoes, and do one thing really well, like mind-blowingly good customer service. Which is exactly what <strong>Zappos.com</strong> did, and it worked. They sold themselves to Amazon for $1.2 billion. What’s the point in building a castle outside of the moat of the castle next door when you could just extend the moat around your castle too (and get crazy rich in the process)?</p>
<p>I bring up Amazon and Zappos because they are the exception, not the rule. For the most part, “unbreachable moats” are rare and exceptionally hard to build in the technology industry, and they’re becoming even rarer and harder to build. Consider, for example, these realities:</p>
<ul>
<li>moats can become very small very quickly, leaving the castle vulnerable to attacks</li>
<li>when castles become too big, their best soldiers (read: employees) journey on to greener pastures</li>
<li>castles with wide moats are the ones that are perpetually digging</li>
</ul>
<p><a rel="attachment wp-att-28226" href="http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business/attachment/shoveling-dirt"><img class="size-full wp-image-28226 alignleft" title="shoveling dirt" src="http://cmcforum.com/wp-content/uploads/2011/06/shoveling-dirt-e1309975470322.png" alt="" width="346" height="173" /></a></p>
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<p>The ebb and flow of moats in technology is demonstrated by the rapid emergence of new companies challenging the business model of those before it. Ten years ago, it was Microsoft. Then Amazon. Myspace. Google. Facebook.        Twitter.  QuoraPathGrouponLivingSocialZynga  SquareUberInstagramDropbox. They all blend together. My list has gaping holes&#8230;before Microsoft there was Sun and IBM and hundreds of others. In short, it is incredibly difficult to hold on to the top spot for very long because an “unbreachable moat” is an extremely hard thing to build.</p>
<p>Let&#8217;s look at two examples: both companies had the seemingly largest moats in the tech world but look considerably more narrow than they did even a few years ago:</p>
<p><a rel="attachment wp-att-28052" href="http://cmcforum.com/opinion/07062011-cmctech-castles-moats-in-the-tech-business/attachment/mssa4"><img class="alignright size-full wp-image-28052" title="mssa4" src="http://cmcforum.com/wp-content/uploads/2011/06/mssa4.jpg" alt="" width="288" height="373" /></a></p>
<p><strong>Microsoft</strong> thought they had one with Windows and the Office suite. Back in 2000, everyone used Word, PowerPoint and Excel, so much so that you could send someone a .doc file and you knew they could open it because they also had Microsoft Office. But Google crossed that moat pretty easily with Google Docs. The reason it looked like Microsoft had a moat was because usage of Office was so prevalent that it became the default choice for anyone who wanted to write something on the computer. Put another way, Microsoft&#8217;s <em>castle</em> was that it sold a ton of copies of Microsoft Office, but it&#8217;s <em>moat</em> was that everyone was using Office, making it unthinkable for people to switch to something else. Nevertheless, Google overcame it by offering a product that was even more prevalent (anyone with an internet connection could become a Google Docs user without spending a cent). And they were able to do it because most infrastructure doesn’t cost a lot of money. The cost of the servers necessary to host Google Docs and the cost of the engineers who built the product are miniscule compared to the years of marketing and development Microsoft had put into Office. Microsoft’s other moat, Windows, is a good deal wider. But Google is eyeing that as well with its new Chromebook computers. More importantly, more computing tasks than ever are being performed on mobile devices like iPhones, Android phones, and iPads&#8211;arenas which are dominated by Google and Apple.</p>
<p><strong>Google</strong> themselves looked like they had one in the mid-2000s. The brilliance of Google wasn’t that they created a better search algorithm. It’s that they took that search algorithm and used it to revolutionize how people advertised on the web. And made money hand over fist in the process. So what is their “moat”? The excellent infrastructure they have for selling web advertising, called AdWords, and the massive ubiquity of Google search. Google makes money as long as people are searching for stuff on Google, and Google search bars are everywhere. All of Google’s other products are basically just ways to get people to search on Google more. Facebook, however, was the first boat to cross Google’s moat. While Google knows what people are searching for, Facebook knows everything about you. That means they can target ads towards you before you even go to Google to search for it. And Facebook <a href="http://techcrunch.com/2011/06/05/facebook-will-surpass-google/">is certainly building up an attack on Google’s castle</a>.</p>
<p><a href="http://cmcforum.com/?attachment_id=5830"><img class="size-full wp-image-5830 alignleft" title="apple" src="http://cmcforum.com/wp-content/uploads/2009/09/apple.png" alt="" width="339" height="211" /></a></p>
<p>So what makes an unbreachable moat for companies that don&#8217;t have tons of physical infrastructure like Amazon? I argue that companies that are constantly digging to keep their moat as wide as possible will be the most consistently profitable. The low hanging fruit here is <strong>Apple</strong> (pun intended). Apple has all the things that I mentioned that aren’t as hard to obtain now&#8211;talent, technology, infrastructure, brand. But as I said earlier, money can’t buy innovation. And Apple has a culture of relentless innovation. That’s the main reason why they’re able to turn out great products year after year. Innovation is a tricky thing to cultivate, but once it’s there, you’ve got about as wide a moat as you can hope to dig in today’s technology world.</p>
<p>The lesson here is that a really great idea, really good technology, strong infrastructure, the best talent, a great brand, while all contributing to a business’ moat, aren’t capable of making that moat as wide as you might think. Google has some of the best engineers in the world working for it, but <a href="http://www.nytimes.com/2010/11/29/technology/29google.html">many are leaving for Facebook</a>, Twitter, Quora, you name it. Retaining talent is hard in a world where its very easy to implement your ideas, which is the case thanks to the fall in prices for server space. Setting up a website and scaling in to tens, hundreds, thousands, and millions of users is far less expensive and complicated than it was even a few years ago. The culture of the technology industry is more mobile than ever&#8211;it&#8217;s more attractive to bounce around to whatever is most exciting rather than hunker down at one company for a decade. In today&#8217;s tech world, there are a lot of great ideas and little that stands in the way of their becoming realities. Who wouldn’t challenge the big castles and their moats?</p>
<p style="text-align: center;"><em>Want to read more from Dave Meyer&#8217;s #CMC Tech Blog? You may also enjoy <a href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life">3 Tech Tools to Simplify College Life</a>, <a href="http://cmcforum.com/life/05272011-what-you-dont-get-about-why-you-dont-get-twitter">Twitter Explained</a> or <a href="http://cmcforum.com/opinion/06132011-iomg-apple-announces-its-latest-innovations">Apple&#8217;s Latest Innovations</a>.</em></p>
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		<title>3 Tech Tools to Simplify College Life</title>
		<link>http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life</link>
		<comments>http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life#comments</comments>
		<pubDate>Wed, 27 Apr 2011 15:00:28 +0000</pubDate>
		<dc:creator>Dave Meyer</dc:creator>
				<category><![CDATA[Life]]></category>
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		<guid isPermaLink="false">http://cmcforum.com/?p=26643</guid>
		<description><![CDATA[Life at Claremont McKenna College is simple. We don’t have to worry about cold weather, crowded lecture halls, or sharing our sports teams with Pitzer. Getting work done shouldn’t be complicated either: grab your notes, seclude yourself in a corner in Poppa, and bang your head against the computer until an essay appears. Unfortunately it’s [...]]]></description>
			<content:encoded><![CDATA[<div>
<p>Life at Claremont McKenna College is simple. We don’t have to worry about cold weather, <a href="http://awangshamsul.net/wp-content/uploads/2010/01/apple-lecture-hall-1024x682.jpg" target="_blank">crowded lecture halls</a>, or sharing our sports teams with Pitzer. Getting work done shouldn’t be complicated either: grab your notes, seclude yourself in a corner in Poppa, and bang your head against the computer until an essay appears. Unfortunately it’s rarely that simple. Sports, extracurriculars, TNC, classes, and <a href="http://www.flickr.com/photos/cmcforum/5434016677/" target="_blank">beautiful Claremont afternoons</a> tend to get in the way of uninterrupted studying. Matters only get worse if you’re working on a group project.</p>
<p>What’s a Stag to do? Grab a beer and call a Mudder? Maybe. But that’s not the kind of attitude that’s going to get you to that glorious Monday of thesis-completing, Andre-drinking, and fountain-splashing euphoria that every CMCer dreams about. Instead, make your laptop and campus-wide Wi-Fi work for you and use these technology tools to simplify your college life.</p>
<p>First, a disclaimer: I prize true usefulness above all else. Moreover, an application has to be fast, reliable, accessible, and so easy your grandmother could figure it out. I won’t adopt something until I’m certain that it’s an improvement from the way I did it before. Here are three truly useful tools that will make your college life a tad easier:</p>
<p>1. Google Docs</p>
<p>Let’s be honest. Can <a href="https://docs.google.com/a/students.claremontmckenna.edu">Google Docs</a> do everything that Microsoft Word can do? No. Can it do almost everything? Yes. For free. Try to convince yourself you’ve used more than eight of the dozens of fonts in Word, a view besides “Print View,” or figured out what “styles” are. You can’t? Exactly. Plus, is looking at <a rel="attachment wp-att-26644" href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life/attachment/microsoft-word"><img class="alignright size-full wp-image-26644" title="Microsoft Word" src="http://cmcforum.com/wp-content/uploads/2011/04/Microsoft-Word.jpg" alt="" width="223" height="152" /></a><strong>this screen</strong> for 20 seconds before you can start typing really the best use of your time?</p>
<p>How is Google Docs better? First, you can access it right from your email. Or the Google homepage. Or just about anything else on the internet that Google touches. No need to worry about saving things in “.doc” versus “.docx” or hoping that everything will display the same way whether you’re on your laptop or at Ryal.</p>
<p>Ever had Word crash after you’ve diligently typed out several pages of A-quality work? Or thought you saved only to discover that your file was “corrupted”? Not so with Google Docs. It basically saves any time you pick your hands up from the keyboard. Working on a group project? Why bother saving a Word document, firing up your email, attaching the document, and emailing all your group members? In Google Docs, just click share, type in your group members’ names, and the exact same document is in their inbox in seconds.</p>
<p>Sometime soon, incoming freshmen are going to realize that they can get along just fine witout investing $80 in the Office Suite (Word, Excel, PowerPoint, etc.). That’ll be a scary day for Microsoft, and it’s not so far away. In the meantime, if you have something that absolutely has to be done in Word, just go to File&gt;Download As&gt;Word in your Google Doc, and a Word document version of your Google Doc will download in seconds.</p>
<p>2. Dropbox</p>
<p>Sure, it’s easy to have your group collaborate on a Google Doc instead of passing a Word file around via email. It’s slightly more complicated to share the other material&#8211;PDFs, spreadsheets, pictures, and especially videos. CMC has very generous attachment size limits, but try to send more than one hi-res picture or *gasp* a video and your attachment fails. But before you pull out trusty old flash drive, check out <a href="http://www.dropbox.com/">Dropbox</a>.</p>
<p><a rel="attachment wp-att-26645" href="http://cmcforum.com/life/04272011-3-tech-tools-to-simplify-college-life/attachment/3967383932_6f2ca0d8d1_o"><img class="alignleft size-full wp-image-26645" title="Dropbox" src="http://cmcforum.com/wp-content/uploads/2011/04/3967383932_6f2ca0d8d1_o.png" alt="" width="290" height="75" /></a>Once you create your Dropbox account, you can download the Dropbox application for your Mac or PC. It places a folder on your computer, right next to “Documents” for Mac users and “My Documents” for Windows, called “Dropbox.” Anything in this folder syncs to the web instantly. Even better, you can do this with much larger files, like video files that you could never email. There are no upload limits for the desktop app. Worried that Mike Malsed won’t let you download Dropbox on his precious Poppa computers? No problem. Everything is available on Dropbox.com and your iPhone/Android.</p>
<p>Best of all, you can create “shared” Dropbox folders between multiple people. It’s a great way to have one simple gathering place for the assorted documents, data, and materials that accumulate when working on a group project.</p>
<p>3. Prezi</p>
<p>There are few things more excruciating in college than sitting through in-class presentations. Not only are most people bad presenters (that’s another article), but they make bad presentations in PowerPoint. After spending five minutes plugging their flash drive in and waiting for their PowerPoint to open, you sit there while they read off their slides.</p>
<p>Prezi changes everything. Prezi is an online presentation maker that allows you to create sliding, zooming, panning, rotating, dynamic presentations that will keep your classmates engaged and amazed. (If they haven’t seen Prezi before, you’ll probably get a few “Whoaaaa, how did you do that??”s too.) Prezi is one of those things that’s easier to show than describe, so check out the embedded Prezi below:</p>
<div class="prezi-player"><!-- .prezi-player { width: 550px; } .prezi-player-links { text-align: center; } --><object id="prezi_htu_mxjik2u7" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="550" height="400" name="prezi_htu_mxjik2u7"><param name="movie" value="http://prezi.com/bin/preziloader.swf" /><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="bgcolor" value="#ffffff" /><param name="flashvars" value="prezi_id=htu_mxjik2u7&amp;lock_to_path=0&amp;color=ffffff&amp;autoplay=no&amp;autohide_ctrls=0" /><embed id="preziEmbed_htu_mxjik2u7" type="application/x-shockwave-flash" width="550" height="400" src="http://prezi.com/bin/preziloader.swf" name="preziEmbed_htu_mxjik2u7" allowfullscreen="true" allowscriptaccess="always" bgcolor="#ffffff" flashvars="prezi_id=htu_mxjik2u7&amp;lock_to_path=0&amp;color=ffffff&amp;autoplay=no&amp;autohide_ctrls=0"></embed></object>&nbsp;</p>
<div class="prezi-player-links">
<p style="text-align: center;"><a title="Why move beyond slides" href="http://prezi.com/htu_mxjik2u7/welcome-to-prezi/">Welcome to Prezi !</a> on <a href="http://prezi.com">Prezi</a></p>
</div>
</div>
<p>Look complicated? It’s not. After you create your first Prezi, you’ll find yourself wondering why Microsoft had to go and make PowerPoint so complicated. Plus, it saves automatically and is accessible anywhere that has an internet connection, just like Google Docs. If you don’t owe it to yourself to try it out, at least you owe it to your classmates not to create another abysmally boring slideshow.</p>
<p>People come up with new ideas and new technologies to make our work more efficient, effective, and effortless. Not all new technology does this, but these three applications do. Plus, they’re all free.</p>
</div>
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		<title>CMC&#8217;s ITAB Silicon Valley Trip Gives Students View of Real World</title>
		<link>http://cmcforum.com/news/02282008-cmcs-itab-silicon-valley-trip-gives-students-view-of-real-world</link>
		<comments>http://cmcforum.com/news/02282008-cmcs-itab-silicon-valley-trip-gives-students-view-of-real-world#comments</comments>
		<pubDate>Fri, 29 Feb 2008 00:58:38 +0000</pubDate>
		<dc:creator>Josh S.</dc:creator>
				<category><![CDATA[Life]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Alumni]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cynthia Humes]]></category>
		<category><![CDATA[FEI]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[ITAB]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Yahoo]]></category>

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		<description><![CDATA[Many programs at Claremont McKenna—from student computer labs to scholarships—are funded by alumni who give back to CMC so we can experience what they could not. One such program is the Annual ITAB trip to Silicon Valley in January. Every year since 2005, a group of about a dozen Claremont McKenna students spend a week [...]]]></description>
			<content:encoded><![CDATA[<p>Many programs at Claremont McKenna—from student computer labs to scholarships—are funded by alumni who give back to CMC so we can experience what they could not.  One such program is the Annual ITAB trip to Silicon Valley in January.</p>
<p>Every year since 2005, a group of about a dozen Claremont McKenna students spend a week in San Jose where they have the opportunity to visit and network with various Silicon Valley executives at leading companies in the area.  This year, students brushed shoulders with CEOs, partners, and other top management at nine companies in the Silicon Valley area.  The trip, which costs ITAB over $1,800 per student, is provided free to participants.</p>
<p><a href="http://www.claremontmckenna.edu/itab/" target="_blank">ITAB</a>, the Information Technology Advisory Board, is an organization of CMC-affiliated executives in the technology industry working to advance the role of technology at CMC.  Since 2005, the organization has sponsored a week-long trip to Silicon Valley.  The trip was started in 2005 by ITAB Chair Bart Evans ‘70.</p>
<p><img src="http://thecmcforum.com/wp-content/uploads/2008/02/itab08_appliedmat019_lg.jpg" alt="applied materials with joe pon" hspace="10" vspace="10" /><br />
Mr. Evans started the ITAB trip to help establish Silicon Valley as one of CMC&#8217;s “centers of gravity.” “The current centers of gravity for CMC alumni are LA, New York, DC, San Francisco,” Mr. Evans explained to the group of 15 students who attended this year’s trip.  That is, CMC alumni are concentrated in a few industries and geographic areas.  “The world is getting smaller—much of our country’s business is being exported, but Silicon Valley is one of the few places [in the US] where people are still creating and innovating.” Mr. Evans wants to add the technology industry, specifically Silicon Valley, to CMC’s radar.</p>
<p>During the trip, ITAB pays for all student expenses—a week-long stay at the Fairmont Hotel San Jose, transportation, food, and miscellaneous costs.  ITAB also provides each student with calling cards (business cards), a leather-bound portfolio, and tote bags to carry the “shwag” we pick up throughout the week—an “I’m Feeling Lucky” t-shirt from Google, a chunk of Silicon rock from Applied Materials, a bottle-opener that plays the “Yahoo!” jingle, etc.</p>
<p>Throughout the week, students are shuttled to various companies in Silicon Valley from Apple Headquarters in Cupertino to Google Headquarters in Mountain View (plug for Google: free Naked Juices and food everywhere!).  CMC Chief Technology Officer, Professor Cynthia Humes accompanies the students on the trip, as her office is responsible for planning the trip.</p>
<p>“It&#8217;s a lot of work to plan the trip, but we get better at it each year the program is in operation,” said Dr. Humes.  “For example, we hope to visit a gaming company like Electronic Arts next year in addition to this year&#8217;s lineup of companies.”</p>
<p>ITAB is also actively recruiting new members to help defray the costs of the trip.  “The current cost is about $1,800-$2,000 per student, with students paying for their own transportation to San Jose.  We want to expand our resources to be able to pay for each student&#8217;s transportation as well,” said Humes.</p>
<p>The ITAB trip (and the similar <a href="http://www.claremontmckenna.edu/fei/events/nyc_trip_2008.php" target="_blank">Financial Economics Institute-sponsored Networking Trip</a>) is an underutilized gem at CMC.  Within days after the trip was over, students had landed interviews and even jobs at the companies visited.  What one learns in an economics or computer science class makes for useful technical skills, but only opportunities like these prepare students for the real world.</p>
<p>My highlights from the 2008 ITAB trip:</p>
<p>-Presentation by Scott Mauvais ’90 at Microsoft.  Mr. Mauvais gave us the down low on why Microsoft isn’t threatened by Apple and a few other “do not repeat this outside of this room” remarks.  I will not repeat them.  We also got to raid the company store.</p>
<p>-Julie Cox ’07 gave an informative presentation about what consultants, especially IT consultants, do on a day to day basis.</p>
<p>-Listening to John Volk ’70, Partner in the Venture Capital Group at PricewaterhouseCoopers recount his decision to go to law school (“This was nearly 40 years ago… we didn’t know what was what… Duke was the best [law school] I got into, so I jumped in a car and drove across the country.”)</p>
<p>-Ashwin Navin ’99, President and Co-Founder of BitTorrent delivering the keynote address at the Alumni Association-hosted ITAB Reception at the Fairmont Hotel in San Jose. In a chat with students after his speech, Ashwin recalled how cool he felt living in Auen Hall when it was the only dorm with high speed internet hookups in every room.</p>
<p>-Weston Presidio, a venture capital firm located on a pier in San Francisco.  Jim McElwee ’74, a partner at Weston Presidio, talked about the hardships and benefits of venture capital firms.</p>
<p>-Todd Teresi ’94, Senior VP at Yahoo!, brought in legal and marketing experts from the company to talk to us about censorship in China, redefining Yahoo!’s brand, and other topics.  I was pretty unconvinced that Yahoo! would grow or survive much longer after our visit <a href="http://news.google.com/news?sourceid=navclient-ff&amp;rlz=1B3GGGL_enUS259US259&amp;um=1&amp;tab=wn&amp;hl=en&amp;q=yahoo&amp;btnG=Search+News" target="_blank">until recently</a>.</p>
<p>-Discussion with Bill MacGowan ’79, Executive Vice President, and Jonathan Schwartz, CEO of Sun Microsystem.  Mr. Schwartz is a legend in Silicon Valley and <a href="http://blogs.sun.com/jonathan/" target="_blank">his blog</a> is one of the most widely read in the industry.</p>
<p>-Apple presentation by Scott Gilfoil, head of campus recruiting.  Mr. Gilfoil gave us an entertaining pitch to work for Apple (and buy Apple products).</p>
<p>-Joe Pon ’89 and George Davis ’80 at Applied Materials.  Joe Pon gave us a tour of Applied’s labs, including chip manufacturing and research clean rooms where we had to take off our shoes and wear booties.  Mr. Pon also discussed our country’s energy crisis and gave me a clearer view of solar panel technology and alternative energy sources.</p>
<p>-A visit to Infosys in Fremont, CA convinced me to apply for an internship in Bangalore, India this summer.  I guess I’ll see how that one turns out…</p>
<p>-Jonathan Rosenberg ’83, Senior Vice President at Google, first fanned out 15 business cards, smiled, and said “E-mail me. I WILL help you.” Mr. Rosenberg also recounted some of his favorite CMC stories and advice for success in business.</p>
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